Digital Transformation and the GOtV efforts

As I have been focused on the various roles of digital transformation, researching how it affects individuals across the organization, I stumbled on an interesting article in the NY Times that embodied the phenomenon in a way that hadn’t occurred to me.

This article was around the ground game of the coming election (2016 US Presidential) in Las Vegas Nevada. Shadowing a doorbell ringer, a person who goes door to door to remind people of the importance of voting in the election. An offhand reference to this doorbell ringer consulting her smartphone to find the next target of her efforts. Continue reading →

Customer Success

Customer success. When you hear it, what does it call to mind? Your customers winning in the market? The warm thought that you have helped them achieve their goals? That your technology is delivering quantifiable benefits to your customer’s bottom line?

Yes. To all of this. However, there is a more formal definition that is gaining currency. But, before we get to that, let’s digress a bit and talk about Digital Transformation, and how that is causing significant disruption in the modern business world.

Digital Transformation, what is it?

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