Tagdisruption

Innovation Management

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As I research the Innovation process in preparation for a potential training program around Innovation Management, there are several thoughts that are swirling in my head. Being a long time technical marketer, I am familiar with many of the “Chasmista’s” methodologies (loosely the body of thought inspired by Geoffrey Moore and his seminal work “Crossing the Chasm”)...

Digital Transformation and the GOtV efforts

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As I have been focused on the various roles of digital transformation, researching how it affects individuals across the organization, I stumbled on an interesting article in the NY Times that embodied the phenomenon in a way that hadn’t occurred to me. This article was around the ground game of the coming election (2016 US Presidential) in Las Vegas Nevada. Shadowing a doorbell ringer, a...

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